Initially a tool for print publishing, PDFs (Portable Document Format) are now a common tool for everyday business use. They’ve become the standard for making, sharing and viewing documents as they were originally meant to be viewed, photos and text intact, no variations caused by a different format trying to be read by different software.
For business, the significance of sending your message out to the world intact and easily read cannot be understated. You’ve spent a lot of time building a marketing tool of the brochures, business cards, letterhead, logo, even operating manuals. Most of these could be saved within their original format, including images, fonts and layouts, for viewing later by potential prospects or existing clients. These documents can now be used by anyone who has a laptop, smartphone, Mac or PC. Adobe integrates a totally free reader with every PDF email attachment, and so the rare individual who fails to curently have Adobe can download and read the PDFs, too.
With PDFs, too, is the cabability to control who has the capacity to read-only, print, copy, modify or share your documents. It is possible to tell the document while saving which user is granted these permissions.
They’re easy to create. While Adobe was the very first in offering PDF creation software for the public, they may be in no way the only software manufacturer around now. Google “create PDFs” and see the amount of software companies pop up, with some offering free creators (with limited capabilities) or free demos, which expire. You’ll then desire to get the software if it was useful to you. After creating your image-rich, content-heavy piece of marketing or information, you merely click a button and “Save as being a PDF.” Fast and straightforward. Some software packages have a free feature in their Print options, to help you save save emails to pdf automatically, including Microsoft Office and Mac Word programs.
It is possible to shrink PDF files to be more available to your viewers. Say you’ve got an annual report that’s huge when uncompressed, and might put off people who have slow connection times or limited drive space. You merely compress the PDF, and the speed that it could be downloaded is greatly improved. Documents with images or video can be unwieldy if not compressed, and accomplishing this is actually a thoughtful touch when sending a sizable document.
Also handy with PDFs for business is the cabability to create interactive elements, including fillable form fields, hyperlinks, electronic signatures and elements including video or sound. An interactive document which includes ucloni links to additional Internet resources and interesting graphic content could be the difference between holding your reader’s interest and losing it from three seconds in.
You can find software programs offering anything from business card creation to full-on annual reports, including a video through the CEO and forecasts for the coming calendar year. You are able to provide forms for quick fill-out, and lines for insertion of electronic signatures, all with your logo intact and all your margins clean, just the way you created them.